Data protection
Bumas GmbH
The protection of your personal data is particularly important to us. We therefore process your data exclusively on the basis of the statutory provisions (GDPR, TKG 2003). In this data protection information we inform you about the most important aspects of data processing within the framework of our website.
Contact with us
If you contact us using the form on the website or by e-mail, the data you provide will be stored by us for the purpose of processing the request and in the event of follow-up questions. We do not pass on this data without your consent.
Data storage
We would like to point out that the name and address of the buyer are stored by us for the purpose of simplifying the purchasing process and for subsequent contract processing.
The data you provide is required to fulfill the contract or to carry out pre-contractual measures. Without this data we cannot conclude the contract with you. There is no data transmission to third parties, with the exception of the transmission of credit card data to the processing bank or payment service provider for the purpose of debiting the purchase price, to the transport company or shipping company commissioned by us to deliver the goods and to our tax consultant to fulfill our tax obligations.
If a contract is concluded, all data from the contractual relationship will be stored until the end of the tax retention period.
The data name, address, purchased goods and date of purchase are also stored until the product liability expires. Data processing takes place on the basis of the legal provisions of § 96 Paragraph 3 TKG and Art 6 Paragraph 1 lit a (consent) and/or lit b (necessary for the fulfillment of the contract) of the DSGVO.
Manage Consent
Our website uses so-called cookies. These are small text files that are stored on your end device with the help of the browser. They do no harm.
We use cookies to make our offer user-friendly. Some cookies remain stored on your end device until you delete them. They enable us to recognize your browser on your next visit.
If you do not want this, you can set up your browser so that it informs you about the setting of cookies and you only allow this in individual cases.
If cookies are deactivated, the functionality of our website will be restricted.
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Web-Analyse
Our website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway Mountain View, CA 94043, USA.
Cookies are used for this purpose, which enable an analysis of the use of the website by your users. The information generated in this way is transferred to the provider's server and stored there.
You can find more information on how Google Analytics handles user data in Google's privacy policy:https://support.google.com/analytics/answer/6004245?hl=de
You can prevent this by setting up your browser so that no cookies are saved.
We have concluded a corresponding contract data processing contract with Google Analytics.
Your IP address is recorded but immediately pseudonymised. As a result, only a rough localization is possible.
The relationship with the web analytics provider is based on the “EU-US Privacy Shield”.
Data processing takes place on the basis of the legal provisions of Section 96 Paragraph 3 TKG and Art 6 Paragraph 1 lit a (consent) and/or f (legitimate interest) of the GDPR.
Our concern within the meaning of the GDPR (legitimate interest) is the improvement of our offer and our website. Since the privacy of our users is important to us, user data is pseudonymised.
Google stores the user data for a period of 26 months.
Social Plug-Ins
Our website uses social plug-ins from the social network of Facebook Inc., 1601 Willow Road, Menlo Park, CA 94025, USA. You can recognize the plug-in by the “white f on a blue tile” logo.
By integrating the plugin, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged into Facebook, Facebook can assign the visit to his Facebook account. If users interact with the plugins, for example by pressing the "Like" button or making a comment, the corresponding information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out and save their IP address. According to Facebook, only an anonymous IP address is stored in Germany.
If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook before using our online offer and delete his cookies. Further settings and objections to the use of data for advertising purposes are possible within the Facebook profile settings:https://www.facebook.com/settings?tab=ads.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as the relevant rights and setting options for protecting the privacy of users can be found in Facebook's data protection information: https://www.facebook.com/about/privacy.
To prevent this data transfer to Facebook, we have installed an "opt-out" option. This prevents data transmission when using the website.
Facebook-Pixel, Custom Audiences und Facebook-Conversion
Within our online offer, the so-called "Facebook pixel" of the social network of Facebook Inc., 1601 Willow Road, Menlo Park, CA 94025, USA is operated due to our legitimate interests in the analysis, optimization and economic operation of our online offer and for these purposes ("Facebook").
With the help of the Facebook pixel, Facebook is able to determine the visitors of our online offer as a target group for the display of advertisements (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel to only display the Facebook ads we have placed to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are based on the visited website). websites are determined), which we transmit to Facebook (so-called “custom audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of the user and are not annoying. With the help of the Facebook pixel, we can also understand the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion").
The processing of the data by Facebook takes place within the framework of Facebook's data usage guidelines. Accordingly, general information on the display of Facebook ads in Facebook's data usage guidelines: https://www.facebook.com/policy.php. Specific information and details about the Facebook pixel and how it works can be found in the Facebook help area: https://www.facebook.com/business/help/651294705016616.
You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. To set the types of ads you see on Facebook, you can go to the page set up by Facebook and follow the instructions on how to set usage-based advertising there: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i.e. they are applied to all devices, such as desktop computers or mobile devices.
The Trade Desk
Our website uses technology from The Trade Desk, Inc, 42 N. Chestnut St, Ventura, CA 93001, USA (“The Trade Desk”;) for the purposes of behavioral advertising, technical targeting and retargeting. Banner advertising, video ads and image/text combinations (= native advertising) are used. For this purpose, information about the surfing behavior of website visitors is collected anonymously and cookies are set. No personal data is collected or processed in the process.
For more information on privacy at The Trade Desk, see https://www.thetradedesk.com/general/privacy-policy. If you wish to object to processing by The Trade Desk, you can do so here: https://www.adsrvr.org.
Count by StatCounter
We use a web beacon from StatCounter, Guinness Enterprise Centre, Taylor's Lane, Dublin 8, Ireland. No personal data is collected. The IP address is recorded, but immediately pseudonymised. The collected data will be deleted after one day.
Your rights
In principle, you have the right to information, correction, deletion, restriction, data transferability, revocation and objection. If you believe that the processing of your data violates data protection law or your data protection rights have otherwise been violated in any way, you can complain to the supervisory authority. In Austria, this is the data protection authority.
You can reach us using the following contact details:
Get in touch with our team.
Our experts are available for your inquiries.
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